Nintendo Launches 'Wii' Console Branding Strategy
28th Apr 2006, 19:05 GMT
Nintendo has revealed that it will call its next-generation gaming console simply "Wii." The system will go head to head with Microsoft's Xbox 360 and Sony's upcoming PlayStation 3. Nintendo revealed the new identity of the much-anticipated video game console, previously code-named Revolution, on Thursday. Wii, pronounced "we," intends to break down the wall that separates video game players from everybody else.
Nintendo Launches 'Wii' Console Branding Strategy related news:
- Nintendo Launches 'Wii' Console Branding Strategy — E-Commerce Times
- Nintendo Revolution is now Nintendo Wii! — Games Galore
- Revolution Is Officially Wii — Kotaku
- Nintendo switches new console name from 'Revolution to 'Wii' — USATODAY.com Tech - Top Stories
- Both Sides of Wii — Slashdot
- Nintendo Revolution Renamed Wii — Gizmodo
- Nintendo Revolution Officially Renamed 'Wii' — Xbox-Scene News
- Nintendo Revolution No More, Welcome The Wii — OhGizmo!
- Nintendo Revolution Named 'Wii' — BetaNews.Com
- Nintendo switches new console name from 'Revolution' to 'Wii' — USATODAY.com Tech - Top Stories
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