The Truth About the Bundle: Canadians Not Happy with Combined Internet, Phone and Cable Packages
14th Nov 2006, 03:14 GMT
More than two thirds of Canadians believe bundled service offerings benefit the service provider more than the consumer, according to a Vonage Canada national survey, with fifty per cent willing to de-bundle their home phone service MISSISSAUGA, ON, November 8, 2006 - When it comes to bundled service packages combining Internet, home phone, mobile and cable services, most Canadians believe that traditional phone and cable companies are the ones reaping the benefits. A national survey commissioned by Internet phone company Vonage Canada, revealed that 68 per cent of Canadians think bundled packages benefit the service provider more than the consumer. The survey, conducted by Decima research, also revealed that 66 per cent of Canadians believe they have to pay for more services than they want or need just to receive a package discount. When asked what Canadians disliked most about bundled telecommunications packages, nearly one in four Canadians said bundles don't meet their needs, while the same amount dislike long-term contracts. Additionally, of those surveyed, half said they would consider de-bundling their home phone service from their current communication provider to benefit more from lower prices and more features.
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